امروزه سرمایه گذاری در حوزه مشتریان در ایران عمدتا به سمت نرم افزار CRM فارسی گرایش پیدا کرده است و شرکت های متعددی که در حوزه خدمات فناوری اطلاعات فعالیت می کنند اقدام به طراحی و توسعه نرم افزار CRM فارسی کرده اند بگونه ای بتوان با توجه به فرهنگ سازمانی ایران و کسب و کارهای ایرانی از آن بعنوان راهکاری مناسب بهره برد. نرم افزار CRM فارسی باید علاوه بر رعایت استانداردهای جهانی و پذیرفته شده در حوزه مدیریت ارتباط با مشتریان، بتواند از زبان فارسی و تاریخ شمسی پشتیبانی کند و امکان ایجاد شخصی سازی براساس نیازمندی های شرکت های ایرانی را داشته باشد.

Wednesday, December 11, 2019

How Payments Provider Afterpay is Converting New Users Into Engaged Customers

“As our user base continued to grow on an exponential basis, we sought a partner that could help us offer our customers a personalized user experience at scale with active and timely engagements,” ...

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How Depop’s marketers builds marketing like a product team

(For more, read WARC’s in-depth report: Scrum like the cool kids: Depop’s marketers think like a product team) Like the content and the commerce that takes place on Depop, Pavy’s marketing department ...

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Salesforce.com (CRM) Upgraded to Buy: Here's What You Should Know

Salesforce.com (CRM) could be a solid choice for investors given its recent upgrade to a Zacks Rank #2 (Buy). This rating change essentially reflects an upward trend in earnings estimates -- one of ...

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How to Improve Your Net Promoter Score with Your Customer Service Team

A high-quality CRM is vital to tracking a customer’s omnichannel movements. Yet customer service agents who are untrained in your CRM’s best practices will only see an incomplete puzzle, not an intact ...

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What’s the difference between SFA and CRM?

Like many other technology solutions used to support and streamline business and organizational processes, Customer Relationship Management (CRM) and Sales Force Automation (SFA) are often confused.

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The Jetsons and plumbing

He also suggests considering the outsourcing of CRM, accounts payable processing and HR platforms to help control rising compensation costs. Responding to what has been bandied about in the industry ...

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A Transit Hub for an All-Corporate-Sponsored San Francisco Future

What started out as the Transbay Transit Center now bears the name of an especially vaporous entity: Salesforce, a cloud-based software-as-a-service (SaaS) specialist in customer-relationship ...

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